Social activism affiliate programs serve as platforms to promote social and environmental causes and socially conscious businesses, such as those committed to fair trade practices. Born from the fair trade social movement, fair trade certified product sales grew by 15% and garnered over $5.5 billion in 2015 according to Fair Trade International statistics. Several social activism affiliate offerings are now available for the online marketer seeking to make a direct positive impact on humanitarian and environmental causes. Top online sellers available through fair trade affiliate programs include fair trade clothing/accessories, gifts, chocolate and coffee. Target audience includes cause-shoppers and millennials.
Darn Good Yarn
A more niche affiliate program that ticks a lot of ethical boxes off for the green minded affiliate, Darn Good Yarn supporting women’s economic empowerment, fair trade practices, and principles of environmental sustainability, Darn Good Yarn offers a wide range of reclaimed and sustainable fibers, cloths and yarn. Knitting enthusiasts, crocheters, and others that enjoy various form of crafting have access to hard to find special items. Attractive to the affiliate marketing platform, Darn Good Yarn fully supports ethical consumerism at affordable cost with continual discounts and sales while flowing new and exciting products on a regular basis. There's a popular $10 Yarn of the Month club, accessories for knitting and a great wealth of inspiration for many forms of knitting and crafting at this easy to use, modern website. High conversion due to popularity of this product (as it is very hard to find offline).
Pro'sHigh focus on social causes. Supports women's empowerment. Dedicated affiliate management.
Con'sNone that we are able to report at this time.
Founded in 1999, Nutiva has fostered to change the way the world eats. Today Nutiva is one of the highest quality organic supferfoods brands with a strong focus on natural oils including plant-food ingredients. Find everything from oils, seeds, plant proteins, baking products, snacks and spreads. Highly recognized coconut oil brand. Nutiva donates 1% of sales to a variety of projects supporting healthy communities and sustainable agriculture. Certified Organic, Non-GMO Verified, Fair Trade Certified, carries many gluten free certified products.
Pro'sStrong social and environmental component.
Con'sNone at this time.
Wild Dill features organic, natural, fair trade clothing, toys and bedding for little ones. Shop top children's brands such as Green Toys, Babysoy, Under the Nile, Sprig Toys, Maple Landmark, Uncle Goose, Speesees, Kate Quinn Organics, Plan Toys, Cotton Monkey, Global Green Pals, MiYim and others. Wild Dill is Green America certified and a strong supporter of the non-profit organization The Fruit Tree Planting Foundation, targeting the environment, providing nutritious food outlets for wild and rescued animals, while also striving to improve human health by providding delicious, fresh, locally grown raw fruits and vegetables into the lives of everyone.
Pro'sStrong social network presence. Strong social activism component. Steady SAS merchant since 2008.
Con'sMinimal tracking gap.
For more than a decade, Viva Terra has been providing eco-friendly furniture and home decor products from all over the world. Viva Terra sells a wide variety of products made from natural, recycled and earth-conscious materials. Fostering global inspiration, Viva Terra covers home furnishings from inside to the garden, gifts, fair trade, bedding, kitchenware and more.
- Well established program
- The Pier 1 of eco-friendly decor and housewares
- Large, updated datafeed
Since 1999, Novica has been providing consumers with unique products such as jewelry, fashion, home decor, paintings/artwork and gifts. Deeply focused on fair trade artisan relationships, Novica promotes the importance of happiness stemming from the empowerment fairly traded product relationships provide. Closely working with artisan communities in places like Central America, South America, Bali, Java, Thailand, India, Mexico and Africa, Novica supports a complete cyber mall of fairly traded imports. National Geographic associated.
Pro'sHigher commission rates offered to top performers (tiered structure). Commission Junction merchant since 2002.
Con'sNone that we can think of.
So Well is a holistic health and wellness store specializing in fair trade, Himalayan salt lamp crystal air ionizers, salt therapy/detox products, and a variety of everyday living and wellness products, including organic personal care items, vegan skincare, mineral makeup, natural pet supplies, eco friendly cleaners and the So Gourmet line of Himalayan salt and sweet treats. Solay's top-converting item, is their unique collection of rare, fair-trade Himalayan salt lamps, which are highly popular with proponents of alternative and complementary medicine and spa therapy. Compared to other salt lamps on the market, So Well provides the highest quality and largest selection.$15 bonus available within 30 days of signing up.
PlatformShareasale (Active since 2008)
Pro'sSolay's salt lamp is a highly marketable, niche item with proven conversions. There are many styles/sizes to choose from, and additional products ideal for upselling.
Con'sNone at this time.
Often described as Whole Foods but at wholesale prices, Thrive Market is, unquestionably, a thriving marketplace and the first socially conscious online store of its kind. Offering annual memberships that provide access to over 2,500 of the highest quality food, supplements, personal care and non-toxic/sustainable everyday living products, Thrive gives a low-income family a free membership for every new signup. A truly admirable and brilliant business model, Thrive pays a generous 25% commission on signups and (for the time being), provides purchase incentives (including a free month trial) and hosts a monthly $10,000 shopping spree giveaway for affiliates. There is no other online store in more directory categories at Green Affiliate Programs, than Thrive Market. In addition to the large selection of food (which can be sorted by Vegan, Paleo, Raw, Gluten-free), there are countless health products, everyday home living products, baby products, yoga supplies, homeopathic remedies, and just about anything you can think of that is healthy and sustainable.
- High converting, in-demand offering
- Generous payout model
- Large and active social presence
- Massive product cross-promotion opportunity
- Ongoing customer and affiliate incentives
- Social welfare component
Gifts With Humanity
Emphasizing Fair Trade sales for Africa based artisans, Gifts With Humanity carries one of the most diverse and comprehensive selections of Fair Trade gifts online and artisan handicrafts from producers in Africa, South America and Asia. Information is available on all the producers/artisans (nearly fifty total), along with their specialty made products, which include home decor, clothing, jewelry, baby toys, shea soap and specialty gift items like musical instruments and more. Gifts With Humanity is a member of the Fair Trade Federation and World Fair Trade Organization.
Commission15% (two tier)
PlatformShareasale; Active Since 2009
Pro'sOutstanding, niche selection of Fair Trade crafts that make for unique gifts. Longstanding 2-tier program with Shareasale, updated datafeed and regular promotions, including free shipping.
Con'sNone at this time.
Green Living Everyday
GreenLivingEveryday is a drop-shipping eco superstore offering a little bit of everything that is green and eco-friendly. The website UX is best suited to datafeed affiliates, who are encouraged to dig deep in GreenLivingEverday's website, as there is a comprehensive selection of niche products ranging from bamboo toys and solar panels to electric lawn mowers and fair trade gift items. Many items here simply cannot be found at other green super stores.
Pro'sHard-to-find products, extensive datafeed, promo codes and free shipping options.
Con'sProgram has a consistent history of going offline (on average once/month), and website UX is best suited for datafeed affiliates.
If you're looking for eco handbags that convert into affiliate sales, we can hardly think of a better merchant than Fair Trade Federation member, Earth Divas. Their collection of reasonably priced eco-handbags are hand made by women's co-op's in Nepal, Columbia and Thailand, and include a large selection of handbags, purses, backpacks, scarves and hats. Made from recycled and organic fabrics like hemp, silk and cotton, all of Earth Divas handbags are stylish and brimming with color.
Commission15% (with incentives)
Pro'sNone at this time.
Con'sNone at this time.
Global Exchange Store pays 10% commission on all Fair Trade Certified merchandise, which includes everything from jewelry and gift baskets to clothing and personal care products. In terms of ethical affiliate marketing, Global Exchange is the epitome of the world-friendly business that can be done via the internet.
Offering nothing but Fair-trade certified goods, Global Exchange's Fairtrade Online Store is the place to go for great tasting, sustainable chocolate available online. Making excellent gifts, the chocolate here is marketed and packaged with this end in mind. Managed through ShareaSale, the affiliate program pays 10% commissions. Other than chocolate, no other product is more sustainable when its Fairtrade certified than coffee and tea. Global Exchange knows this all too well, and carries it's own line of fairtrade, organic tea and coffee.